{"id":18633,"date":"2016-11-17T21:59:43","date_gmt":"2016-11-17T20:59:43","guid":{"rendered":"http:\/\/www.presalesmarketing-blog.com\/?p=18633"},"modified":"2016-11-17T21:59:43","modified_gmt":"2016-11-17T20:59:43","slug":"mobile-bmw-verlaengert-aussenwerbung-auf-smartphone","status":"publish","type":"post","link":"https:\/\/nabenhauer-consulting.com\/blog\/mobile-bmw-verlaengert-aussenwerbung-auf-smartphone\/","title":{"rendered":"MOBILE &#8211; BMW verl\u00e4ngert Au\u00dfenwerbung auf Smartphone"},"content":{"rendered":"<div class=\"snippet\">\n<p><strong> MOBILE &#8211; BMW verl\u00e4ngert Au\u00dfenwerbung auf Smartphone<\/strong><\/p>\n<p>BMW hat mit seiner neuen Kampagne Out-of-Home-Werbung mit Hilfe der App Shazam auf mobile Endger\u00e4te verl\u00e4ngert. Daf\u00fcr nutzte der Konzern erstmals auch die visuellen Erkennungsf\u00e4higkeiten der App. Mittels Shazam konnten interessierte Nutzer die Werbeplakate des BMW X3 scannen und sind\u00a0&#8230;<br \/>\n<a href=\"https:\/\/www.adzine.de\/2016\/11\/bmw-verlaengert-aussenwerbung-auf-smartphone\/\" target=\"_blank\" rel=\"nofollow\">Original Artikel ansehen<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>MOBILE &#8211; BMW verl\u00e4ngert Au\u00dfenwerbung auf Smartphone BMW hat mit seiner neuen Kampagne Out-of-Home-Werbung mit Hilfe&hellip;<\/p>\n","protected":false},"author":11,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wp_auto_spinner_scheduled":["yes"],"title":[" MOBILE - BMW verl\u00e4ngert Au\u00dfenwerbung auf Smartphone\r\n\r\n"],"description":[" MOBILE - BMW verl\u00e4ngert Au\u00dfenwerbung auf Smartphone\r\n\r\nBMW hat mit seiner neuen Kampagne Out-of-Home-Werbung mit Hilfe der App Shazam"],"keywords":[""],"_edit_lock":["1479416256:9"],"_edit_last":["9"],"wp_auto_spinner_checked":["yes"],"feature_post":[null],"post_media_type":["image"],"quote_author":[""],"link":[""],"embed_code":[""],"slider_button":["0"],"slider_effect":["fade"],"slide_speed":[""],"image_array":[""],"sidebar_selector":[null],"_yoast_wpseo_content_score":["30"],"_yoast_wpseo_primary_category":[""],"_av_alb_posts_elements_state":["a:0:{}"],"_av_el_mgr_version":["1.0"],"_av_alb_element_mgr_version":["1.0.1"],"penci_post_views_count":["839"],"penci_post_week_views_count":["4"],"penci_post_month_views_count":["14"],"_oembed_92e0f51be67c1e4f707ae09dcae0f7f2":["<iframe title=\"Der SocialMedia-Club von Robert Nabenhauer (PreSales Marketing)\" width=\"1170\" height=\"658\" src=\"https:\/\/www.youtube.com\/embed\/QUmpVtSBgTg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; 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