{"id":16176,"date":"2016-07-27T20:40:12","date_gmt":"2016-07-27T19:40:12","guid":{"rendered":"http:\/\/www.presalesmarketing-blog.com\/?p=16176"},"modified":"2016-07-27T20:40:12","modified_gmt":"2016-07-27T19:40:12","slug":"online-media-ein-reparaturansatz-fuer-das-kaputte-viewability-modell","status":"publish","type":"post","link":"https:\/\/nabenhauer-consulting.com\/blog\/online-media-ein-reparaturansatz-fuer-das-kaputte-viewability-modell\/","title":{"rendered":"ONLINE MEDIA &#8211; Ein Reparaturansatz f\u00fcr das kaputte Viewability-Modell"},"content":{"rendered":"<div class=\"snippet\">\n<p><strong> ONLINE MEDIA &#8211; Ein Reparaturansatz f\u00fcr das kaputte Viewability-Modell<\/strong><\/p>\n<p>Viewability ist ein Thema, das einfach nicht verschwinden will. Trotz Automatisierung und Standardisierung sind wir nach wie vor weit von Einheitlichkeit entfernt. Eigentlich wollten wir herausfinden, welche Anbieter die Viewability unserer Sonderwerbeformate gut erfassen. Unsere anf\u00e4ngliche&#8230;<br \/>\n<a href=\"https:\/\/www.adzine.de\/2016\/07\/ein-reparaturansatz-fuer-das-kaputte-viewability-modell\/\" target=\"_blank\" rel=\"nofollow\">Original Artikel ansehen<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>ONLINE MEDIA &#8211; Ein Reparaturansatz f\u00fcr das kaputte Viewability-Modell Viewability ist ein Thema, das einfach nicht&hellip;<\/p>\n","protected":false},"author":11,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wp_auto_spinner_scheduled":["yes"],"title":[" ONLINE MEDIA - Ein Reparaturansatz f\u00fcr das kaputte Viewability-Modell\r\n\r\n"],"description":[" ONLINE MEDIA - Ein Reparaturansatz f\u00fcr das kaputte Viewability-Modell\r\n\r\nViewability ist ein Thema, das einfach nicht verschwinden wil"],"keywords":[""],"_edit_lock":["1469648568:9"],"_edit_last":["9"],"wp_auto_spinner_checked":["yes"],"feature_post":[null],"post_media_type":["image"],"quote_author":[""],"link":[""],"embed_code":[""],"slider_button":["0"],"slider_effect":["fade"],"slide_speed":[""],"image_array":[""],"sidebar_selector":[null],"_yoast_wpseo_primary_category":[""],"_av_alb_posts_elements_state":["a:0:{}"],"_av_el_mgr_version":["1.0"],"_av_alb_element_mgr_version":["1.0.1"],"penci_post_views_count":["770"],"penci_post_week_views_count":["2"],"penci_post_month_views_count":["5"],"_oembed_92e0f51be67c1e4f707ae09dcae0f7f2":["<iframe title=\"Der SocialMedia-Club von Robert Nabenhauer (PreSales Marketing)\" width=\"1170\" height=\"658\" src=\"https:\/\/www.youtube.com\/embed\/QUmpVtSBgTg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>"],"_oembed_time_92e0f51be67c1e4f707ae09dcae0f7f2":["1571993536"]},"categories":[315],"tags":[],"class_list":["post-16176","post","type-post","status-publish","format-standard","hentry","category-online-marketing-magazin"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7ONLINE MEDIA - Ein Reparaturansatz f\u00fcr das kaputte Viewability-Modell - PreSales Marketing<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nabenhauer-consulting.com\/blog\/online-media-ein-reparaturansatz-fuer-das-kaputte-viewability-modell\/\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Robert Nabenhauer\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/online-media-ein-reparaturansatz-fuer-das-kaputte-viewability-modell\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/online-media-ein-reparaturansatz-fuer-das-kaputte-viewability-modell\\\/\"},\"author\":{\"name\":\"Robert Nabenhauer\",\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/#\\\/schema\\\/person\\\/d74c98cb4163d1bbdc859d185c6c1812\"},\"headline\":\"ONLINE MEDIA &#8211; Ein Reparaturansatz f\u00fcr das kaputte Viewability-Modell\",\"datePublished\":\"2016-07-27T19:40:12+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/online-media-ein-reparaturansatz-fuer-das-kaputte-viewability-modell\\\/\"},\"wordCount\":60,\"commentCount\":0,\"articleSection\":[\"Online Marketing Magazin\"],\"inLanguage\":\"de\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/online-media-ein-reparaturansatz-fuer-das-kaputte-viewability-modell\\\/\",\"url\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/online-media-ein-reparaturansatz-fuer-das-kaputte-viewability-modell\\\/\",\"name\":\"\u25b7ONLINE MEDIA - Ein Reparaturansatz f\u00fcr das kaputte Viewability-Modell - PreSales Marketing\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/#website\"},\"datePublished\":\"2016-07-27T19:40:12+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/#\\\/schema\\\/person\\\/d74c98cb4163d1bbdc859d185c6c1812\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/online-media-ein-reparaturansatz-fuer-das-kaputte-viewability-modell\\\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/online-media-ein-reparaturansatz-fuer-das-kaputte-viewability-modell\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/online-media-ein-reparaturansatz-fuer-das-kaputte-viewability-modell\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"ONLINE MEDIA &#8211; Ein Reparaturansatz f\u00fcr das kaputte Viewability-Modell\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/\",\"name\":\"PreSales Marketing\",\"description\":\"Das Erfolgsprinzip\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/#\\\/schema\\\/person\\\/d74c98cb4163d1bbdc859d185c6c1812\",\"name\":\"Robert Nabenhauer\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/e55a96e72516231a0063daccde5496b98f44c8509034a9595f7458b622ca191c?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/e55a96e72516231a0063daccde5496b98f44c8509034a9595f7458b622ca191c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/e55a96e72516231a0063daccde5496b98f44c8509034a9595f7458b622ca191c?s=96&d=mm&r=g\",\"caption\":\"Robert Nabenhauer\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u25b7ONLINE MEDIA - Ein Reparaturansatz f\u00fcr das kaputte Viewability-Modell - PreSales Marketing","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/nabenhauer-consulting.com\/blog\/online-media-ein-reparaturansatz-fuer-das-kaputte-viewability-modell\/","twitter_misc":{"Verfasst von":"Robert Nabenhauer"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/nabenhauer-consulting.com\/blog\/online-media-ein-reparaturansatz-fuer-das-kaputte-viewability-modell\/#article","isPartOf":{"@id":"https:\/\/nabenhauer-consulting.com\/blog\/online-media-ein-reparaturansatz-fuer-das-kaputte-viewability-modell\/"},"author":{"name":"Robert Nabenhauer","@id":"https:\/\/nabenhauer-consulting.com\/blog\/#\/schema\/person\/d74c98cb4163d1bbdc859d185c6c1812"},"headline":"ONLINE MEDIA &#8211; Ein Reparaturansatz f\u00fcr das kaputte Viewability-Modell","datePublished":"2016-07-27T19:40:12+00:00","mainEntityOfPage":{"@id":"https:\/\/nabenhauer-consulting.com\/blog\/online-media-ein-reparaturansatz-fuer-das-kaputte-viewability-modell\/"},"wordCount":60,"commentCount":0,"articleSection":["Online Marketing Magazin"],"inLanguage":"de"},{"@type":"WebPage","@id":"https:\/\/nabenhauer-consulting.com\/blog\/online-media-ein-reparaturansatz-fuer-das-kaputte-viewability-modell\/","url":"https:\/\/nabenhauer-consulting.com\/blog\/online-media-ein-reparaturansatz-fuer-das-kaputte-viewability-modell\/","name":"\u25b7ONLINE MEDIA - Ein Reparaturansatz f\u00fcr das kaputte Viewability-Modell - PreSales Marketing","isPartOf":{"@id":"https:\/\/nabenhauer-consulting.com\/blog\/#website"},"datePublished":"2016-07-27T19:40:12+00:00","author":{"@id":"https:\/\/nabenhauer-consulting.com\/blog\/#\/schema\/person\/d74c98cb4163d1bbdc859d185c6c1812"},"breadcrumb":{"@id":"https:\/\/nabenhauer-consulting.com\/blog\/online-media-ein-reparaturansatz-fuer-das-kaputte-viewability-modell\/#breadcrumb"},"inLanguage":"de","potentialAction":[{"@type":"ReadAction","target":["https:\/\/nabenhauer-consulting.com\/blog\/online-media-ein-reparaturansatz-fuer-das-kaputte-viewability-modell\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/nabenhauer-consulting.com\/blog\/online-media-ein-reparaturansatz-fuer-das-kaputte-viewability-modell\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/nabenhauer-consulting.com\/blog\/"},{"@type":"ListItem","position":2,"name":"ONLINE MEDIA &#8211; Ein Reparaturansatz f\u00fcr das kaputte Viewability-Modell"}]},{"@type":"WebSite","@id":"https:\/\/nabenhauer-consulting.com\/blog\/#website","url":"https:\/\/nabenhauer-consulting.com\/blog\/","name":"PreSales Marketing","description":"Das Erfolgsprinzip","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/nabenhauer-consulting.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de"},{"@type":"Person","@id":"https:\/\/nabenhauer-consulting.com\/blog\/#\/schema\/person\/d74c98cb4163d1bbdc859d185c6c1812","name":"Robert Nabenhauer","image":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/secure.gravatar.com\/avatar\/e55a96e72516231a0063daccde5496b98f44c8509034a9595f7458b622ca191c?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/e55a96e72516231a0063daccde5496b98f44c8509034a9595f7458b622ca191c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e55a96e72516231a0063daccde5496b98f44c8509034a9595f7458b622ca191c?s=96&d=mm&r=g","caption":"Robert Nabenhauer"}}]}},"_links":{"self":[{"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/posts\/16176","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/comments?post=16176"}],"version-history":[{"count":0,"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/posts\/16176\/revisions"}],"wp:attachment":[{"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/media?parent=16176"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/categories?post=16176"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/tags?post=16176"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}