{"id":15124,"date":"2016-06-11T11:54:05","date_gmt":"2016-06-11T10:54:05","guid":{"rendered":"http:\/\/www.presalesmarketing-blog.com\/?p=15124"},"modified":"2016-06-11T11:54:05","modified_gmt":"2016-06-11T10:54:05","slug":"display-advertising-ad-fraud-und-sichtbarkeit-zwei-sorgenkinder-der-industrie","status":"publish","type":"post","link":"https:\/\/nabenhauer-consulting.com\/blog\/display-advertising-ad-fraud-und-sichtbarkeit-zwei-sorgenkinder-der-industrie\/","title":{"rendered":"DISPLAY ADVERTISING &#8211; Ad Fraud und Sichtbarkeit &#8211; zwei Sorgenkinder der Industrie"},"content":{"rendered":"<div class=\"snippet\">\n<p><strong> DISPLAY ADVERTISING &#8211; Ad Fraud und Sichtbarkeit &#8211; zwei Sorgenkinder der Industrie<\/strong><\/p>\n<p>Ad Fraud und geringe Sichtbarkeit der Werbebanner sind zwei der gro\u00dfen Sorgenkinder, mit denen sich die digitale Werbeindustrie herumschl\u00e4gt. Eine Erhebung des Marktforschungsunternehmens Comscore hat ergeben, dass der \u201ehochentwickelte\u201c Invalid Traffic weit verbreitet ist. Besonders\u00a0&#8230;<br \/>\n<a href=\"https:\/\/www.adzine.de\/2016\/06\/ad-fraud-und-sichtbarkeit-zwei-sorgenkinder-der-industrie\/\" target=\"_blank\" rel=\"nofollow\">Original Artikel ansehen<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>DISPLAY ADVERTISING &#8211; Ad Fraud und Sichtbarkeit &#8211; zwei Sorgenkinder der Industrie Ad Fraud und geringe&hellip;<\/p>\n","protected":false},"author":11,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wp_auto_spinner_scheduled":["yes"],"title":[" DISPLAY ADVERTISING - Ad Fraud und Sichtbarkeit - zwei Sorgenkinder der Industrie\r\n\r\n"],"description":[" DISPLAY ADVERTISING - Ad Fraud und Sichtbarkeit - zwei Sorgenkinder der Industrie\r\n\r\nAd Fraud und geringe Sichtbarkeit der Werbebanner "],"keywords":[""],"_edit_lock":["1465642349:9"],"_edit_last":["9"],"wp_auto_spinner_checked":["yes"],"feature_post":[null],"post_media_type":["image"],"quote_author":[""],"link":[""],"embed_code":[""],"slider_button":["0"],"slider_effect":["fade"],"slide_speed":[""],"image_array":[""],"sidebar_selector":[null],"_yoast_wpseo_primary_category":[""],"_av_alb_posts_elements_state":["a:0:{}"],"_av_el_mgr_version":["1.0"],"_av_alb_element_mgr_version":["1.0.1"],"penci_post_views_count":["736"],"penci_post_week_views_count":["0"],"penci_post_month_views_count":["9"],"_oembed_2976db055f936b90a7a53c390f60b707":["<iframe title=\"Demystifying Amazon\u2019s Search Engine Ranking Algorithm\" width=\"1170\" height=\"878\" src=\"https:\/\/www.youtube.com\/embed\/C6rqG9rKaPo?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>"],"_oembed_time_2976db055f936b90a7a53c390f60b707":["1566664456"],"_oembed_92e0f51be67c1e4f707ae09dcae0f7f2":["<iframe title=\"Der SocialMedia-Club von Robert Nabenhauer (PreSales Marketing)\" width=\"1170\" height=\"658\" src=\"https:\/\/www.youtube.com\/embed\/QUmpVtSBgTg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>"],"_oembed_time_92e0f51be67c1e4f707ae09dcae0f7f2":["1572026708"]},"categories":[315],"tags":[],"class_list":["post-15124","post","type-post","status-publish","format-standard","hentry","category-online-marketing-magazin"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7DISPLAY ADVERTISING - Ad Fraud und Sichtbarkeit - zwei Sorgenkinder der Industrie - PreSales Marketing<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nabenhauer-consulting.com\/blog\/display-advertising-ad-fraud-und-sichtbarkeit-zwei-sorgenkinder-der-industrie\/\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Robert Nabenhauer\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/display-advertising-ad-fraud-und-sichtbarkeit-zwei-sorgenkinder-der-industrie\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/display-advertising-ad-fraud-und-sichtbarkeit-zwei-sorgenkinder-der-industrie\\\/\"},\"author\":{\"name\":\"Robert Nabenhauer\",\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/#\\\/schema\\\/person\\\/d74c98cb4163d1bbdc859d185c6c1812\"},\"headline\":\"DISPLAY ADVERTISING &#8211; 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