{"id":14810,"date":"2016-05-30T00:00:33","date_gmt":"2016-05-29T23:00:33","guid":{"rendered":"http:\/\/www.presalesmarketing-blog.com\/?p=14810"},"modified":"2016-05-30T00:00:33","modified_gmt":"2016-05-29T23:00:33","slug":"die-letzte-revolution-programmatic-advertising-in-5-punkten-einfach-erklaert","status":"publish","type":"post","link":"https:\/\/nabenhauer-consulting.com\/blog\/die-letzte-revolution-programmatic-advertising-in-5-punkten-einfach-erklaert\/","title":{"rendered":"Die letzte Revolution: Programmatic Advertising in 5 Punkten einfach erkl\u00e4rt"},"content":{"rendered":"<div class=\"snippet\"><strong>Die letzte Revolution: Programmatic Advertising in 5 Punkten einfach erkl\u00e4rt<\/strong><br \/>\n1999 begann Google damit, die Werbeanzeigen auf seiner Suchmaschine zu versteigern. Zun\u00e4chst ging es um den Cost-per-Click f\u00fcr Suchmaschinen-Werbetexte innerhalb Googles. Dann kam die Expansion auf den Preis pro Sichtkontakt in Banner-Netzwerken. Als n\u00e4chstes erleben wir die automatisierte Auktion&#8230;<br \/>\n<a href=\"http:\/\/onlinemarketing.de\/news\/programmatic-advertising-rtb-5-punkte?utm_source=feed&amp;utm_medium=reader\" target=\"_blank\" rel=\"nofollow\">Original Artikel ansehen<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Die letzte Revolution: Programmatic Advertising in 5 Punkten einfach erkl\u00e4rt 1999 begann Google damit, die Werbeanzeigen&hellip;<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wp_auto_spinner_scheduled":["yes"],"title":["Die letzte Revolution: Programmatic Advertising in 5 Punkten einfach erkl\u00e4rt"],"description":["Die letzte Revolution: Programmatic Advertising in 5 Punkten einfach erkl\u00e4rtHome Beitr\u00e4ge Display Advertising RTB - Real Time Biddin"],"keywords":[""],"_edit_lock":["1464562758:9"],"_edit_last":["9"],"wp_auto_spinner_checked":["yes"],"feature_post":[null],"post_media_type":["image"],"quote_author":[""],"link":[""],"embed_code":[""],"slider_button":["0"],"slider_effect":["fade"],"slide_speed":[""],"image_array":[""],"sidebar_selector":[null],"_yoast_wpseo_primary_category":[""],"_av_alb_posts_elements_state":["a:0:{}"],"_av_el_mgr_version":["1.0"],"_av_alb_element_mgr_version":["1.0.1"],"penci_post_views_count":["749"],"penci_post_week_views_count":["0"],"penci_post_month_views_count":["9"],"_oembed_92e0f51be67c1e4f707ae09dcae0f7f2":["<iframe title=\"Der SocialMedia-Club von Robert Nabenhauer (PreSales Marketing)\" width=\"1170\" height=\"658\" src=\"https:\/\/www.youtube.com\/embed\/QUmpVtSBgTg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>"],"_oembed_time_92e0f51be67c1e4f707ae09dcae0f7f2":["1571769394"]},"categories":[315],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8.1 - 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