{"id":14051,"date":"2016-04-28T18:04:31","date_gmt":"2016-04-28T17:04:31","guid":{"rendered":"http:\/\/www.presalesmarketing-blog.com\/?p=14051"},"modified":"2016-04-28T18:04:31","modified_gmt":"2016-04-28T17:04:31","slug":"viel-laerm-um-nichts-wie-hoch-der-roi-beim-influencer-marketing-wirklich-ist","status":"publish","type":"post","link":"https:\/\/nabenhauer-consulting.com\/blog\/viel-laerm-um-nichts-wie-hoch-der-roi-beim-influencer-marketing-wirklich-ist\/","title":{"rendered":"Viel L\u00e4rm um nichts? Wie hoch der ROI beim Influencer Marketing wirklich ist"},"content":{"rendered":"<div class=\"snippet\"><strong>Viel L\u00e4rm um nichts? Wie hoch der ROI beim Influencer Marketing wirklich ist<\/strong><br \/>\nZwar wird der Einsatz reichweitenstarker User bei Unternehmen immer beliebter, doch lie\u00dfen die M\u00f6glichkeiten zur Erfolgsmessung \u00fcberwiegend zu w\u00fcnschen \u00fcbrig. Eine Untersuchung zeigt nun den wahren ROI von Influencern. Marketing ist das Buzzword der Stunde, wenn es um effektive&#8230;<br \/>\n<a href=\"http:\/\/onlinemarketing.de\/news\/viel-laerm-um-nichts-wie-hoch-der-roi-beim-influencer-marketing-wirklich-ist?utm_source=feed&amp;utm_medium=reader\" target=\"_blank\" rel=\"nofollow\">Original Artikel ansehen<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Viel L\u00e4rm um nichts? Wie hoch der ROI beim Influencer Marketing wirklich ist Zwar wird der&hellip;<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wp_auto_spinner_scheduled":["yes"],"title":["Viel L\u00e4rm um nichts? Wie hoch der ROI beim Influencer Marketing wirklich ist"],"description":["Viel L\u00e4rm um nichts? Wie hoch der ROI beim Influencer Marketing wirklich istZwar wird der Einsatz reichweitenstarker User bei Unterne"],"keywords":[""],"_edit_lock":["1461862968:9"],"_edit_last":["9"],"wp_auto_spinner_checked":["yes"],"feature_post":[null],"post_media_type":["image"],"quote_author":[""],"link":[""],"embed_code":[""],"slider_button":["0"],"slider_effect":["fade"],"slide_speed":[""],"image_array":[""],"sidebar_selector":[null],"_yoast_wpseo_primary_category":[""],"_av_alb_posts_elements_state":["a:0:{}"],"_av_el_mgr_version":["1.0"],"_av_alb_element_mgr_version":["1.0.1"],"penci_post_views_count":["819"],"penci_post_week_views_count":["3"],"penci_post_month_views_count":["3"],"_oembed_92e0f51be67c1e4f707ae09dcae0f7f2":["<iframe title=\"Der SocialMedia-Club von Robert Nabenhauer (PreSales Marketing)\" width=\"1170\" height=\"658\" src=\"https:\/\/www.youtube.com\/embed\/QUmpVtSBgTg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>"],"_oembed_time_92e0f51be67c1e4f707ae09dcae0f7f2":["1571815041"]},"categories":[315],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u25b7Viel L\u00e4rm um nichts? Wie hoch der ROI beim Influencer Marketing wirklich ist - PreSales Marketing<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nabenhauer-consulting.com\/blog\/viel-laerm-um-nichts-wie-hoch-der-roi-beim-influencer-marketing-wirklich-ist\/\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Robert Nabenhauer\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/nabenhauer-consulting.com\/blog\/viel-laerm-um-nichts-wie-hoch-der-roi-beim-influencer-marketing-wirklich-ist\/\",\"url\":\"https:\/\/nabenhauer-consulting.com\/blog\/viel-laerm-um-nichts-wie-hoch-der-roi-beim-influencer-marketing-wirklich-ist\/\",\"name\":\"\u25b7Viel L\u00e4rm um nichts? Wie hoch der ROI beim Influencer Marketing wirklich ist - PreSales Marketing\",\"isPartOf\":{\"@id\":\"https:\/\/nabenhauer-consulting.com\/blog\/#website\"},\"datePublished\":\"2016-04-28T17:04:31+00:00\",\"dateModified\":\"2016-04-28T17:04:31+00:00\",\"author\":{\"@id\":\"https:\/\/nabenhauer-consulting.com\/blog\/#\/schema\/person\/0f108d4ca1551214624549356bffb50b\"},\"breadcrumb\":{\"@id\":\"https:\/\/nabenhauer-consulting.com\/blog\/viel-laerm-um-nichts-wie-hoch-der-roi-beim-influencer-marketing-wirklich-ist\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/nabenhauer-consulting.com\/blog\/viel-laerm-um-nichts-wie-hoch-der-roi-beim-influencer-marketing-wirklich-ist\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/nabenhauer-consulting.com\/blog\/viel-laerm-um-nichts-wie-hoch-der-roi-beim-influencer-marketing-wirklich-ist\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/nabenhauer-consulting.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Viel L\u00e4rm um nichts? Wie hoch der ROI beim Influencer Marketing wirklich ist\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/nabenhauer-consulting.com\/blog\/#website\",\"url\":\"https:\/\/nabenhauer-consulting.com\/blog\/\",\"name\":\"PreSales Marketing\",\"description\":\"Das Erfolgsprinzip\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/nabenhauer-consulting.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"de\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/nabenhauer-consulting.com\/blog\/#\/schema\/person\/0f108d4ca1551214624549356bffb50b\",\"name\":\"Robert Nabenhauer\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\/\/nabenhauer-consulting.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/910d21ce213194f64d4de0136ff7f77b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/910d21ce213194f64d4de0136ff7f77b?s=96&d=mm&r=g\",\"caption\":\"Robert Nabenhauer\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u25b7Viel L\u00e4rm um nichts? Wie hoch der ROI beim Influencer Marketing wirklich ist - PreSales Marketing","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/nabenhauer-consulting.com\/blog\/viel-laerm-um-nichts-wie-hoch-der-roi-beim-influencer-marketing-wirklich-ist\/","twitter_misc":{"Verfasst von":"Robert Nabenhauer"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/nabenhauer-consulting.com\/blog\/viel-laerm-um-nichts-wie-hoch-der-roi-beim-influencer-marketing-wirklich-ist\/","url":"https:\/\/nabenhauer-consulting.com\/blog\/viel-laerm-um-nichts-wie-hoch-der-roi-beim-influencer-marketing-wirklich-ist\/","name":"\u25b7Viel L\u00e4rm um nichts? Wie hoch der ROI beim Influencer Marketing wirklich ist - PreSales Marketing","isPartOf":{"@id":"https:\/\/nabenhauer-consulting.com\/blog\/#website"},"datePublished":"2016-04-28T17:04:31+00:00","dateModified":"2016-04-28T17:04:31+00:00","author":{"@id":"https:\/\/nabenhauer-consulting.com\/blog\/#\/schema\/person\/0f108d4ca1551214624549356bffb50b"},"breadcrumb":{"@id":"https:\/\/nabenhauer-consulting.com\/blog\/viel-laerm-um-nichts-wie-hoch-der-roi-beim-influencer-marketing-wirklich-ist\/#breadcrumb"},"inLanguage":"de","potentialAction":[{"@type":"ReadAction","target":["https:\/\/nabenhauer-consulting.com\/blog\/viel-laerm-um-nichts-wie-hoch-der-roi-beim-influencer-marketing-wirklich-ist\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/nabenhauer-consulting.com\/blog\/viel-laerm-um-nichts-wie-hoch-der-roi-beim-influencer-marketing-wirklich-ist\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/nabenhauer-consulting.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Viel L\u00e4rm um nichts? Wie hoch der ROI beim Influencer Marketing wirklich ist"}]},{"@type":"WebSite","@id":"https:\/\/nabenhauer-consulting.com\/blog\/#website","url":"https:\/\/nabenhauer-consulting.com\/blog\/","name":"PreSales Marketing","description":"Das Erfolgsprinzip","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/nabenhauer-consulting.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"de"},{"@type":"Person","@id":"https:\/\/nabenhauer-consulting.com\/blog\/#\/schema\/person\/0f108d4ca1551214624549356bffb50b","name":"Robert Nabenhauer","image":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/nabenhauer-consulting.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/910d21ce213194f64d4de0136ff7f77b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/910d21ce213194f64d4de0136ff7f77b?s=96&d=mm&r=g","caption":"Robert Nabenhauer"}}]}},"_links":{"self":[{"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/posts\/14051"}],"collection":[{"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/comments?post=14051"}],"version-history":[{"count":0,"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/posts\/14051\/revisions"}],"wp:attachment":[{"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/media?parent=14051"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/categories?post=14051"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/tags?post=14051"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}