{"id":14014,"date":"2016-04-26T22:16:50","date_gmt":"2016-04-26T21:16:50","guid":{"rendered":"http:\/\/www.presalesmarketing-blog.com\/?p=14014"},"modified":"2016-04-26T22:16:50","modified_gmt":"2016-04-26T21:16:50","slug":"programmatic-recap-mobile-ad-summit-2016-programmatic-kommt-fuer-mobile-schneller","status":"publish","type":"post","link":"https:\/\/nabenhauer-consulting.com\/blog\/programmatic-recap-mobile-ad-summit-2016-programmatic-kommt-fuer-mobile-schneller\/","title":{"rendered":"PROGRAMMATIC &#8211; Recap Mobile Ad Summit 2016 &#8211; Programmatic kommt f\u00fcr Mobile schnell(er)!"},"content":{"rendered":"<div class=\"snippet\"><strong><strong> PROGRAMMATIC &#8211; Recap Mobile Ad Summit 2016<br \/>\n&#8211; Programmatic kommt f\u00fcr Mobile schnell(er)!<\/strong><\/strong>&nbsp;<\/p>\n<p>Auf dem diesj\u00e4hrigen Mobile Advertising Summit in Berlin waren einige kritische T\u00f6ne zu h\u00f6ren, was die Situation des Mobile Advertising angeht. Die Budgets hinken der Bedeutung von Mobile hinterher und die Branche ist daran nicht ganz unschuldig. Mangelnde Transparenz und fehlende Wirkungsnachweise sowie schlechte Datenqualit\u00e4t geh\u00f6rten zu den Kritikpunkten. Programmatic Mobile war eines der meistdiskutierten Themen des Tages. Alle waren&#8230;<br \/>\n<a href=\"https:\/\/www.adzine.de\/2016\/04\/recap-mobile-ad-summit-2016-programmatic-kommt-fuer-mobile-schnell-er\/\" target=\"_blank\" rel=\"nofollow\">Original Artikel ansehen<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>PROGRAMMATIC &#8211; Recap Mobile Ad Summit 2016 &#8211; Programmatic kommt f\u00fcr Mobile schnell(er)!&nbsp; Auf dem diesj\u00e4hrigen&hellip;<\/p>\n","protected":false},"author":11,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wp_auto_spinner_scheduled":["yes"],"title":[" PROGRAMMATIC - Recap Mobile Ad Summit 2016\r\n - Programmatic kommt f\u00fcr Mobile schnell(er)!\r\n\r\n"],"description":[" PROGRAMMATIC - Recap Mobile Ad Summit 2016\r\n - Programmatic kommt f\u00fcr Mobile schnell(er)!\r\n\r\nAuf dem diesj\u00e4hrigen Mobile Advertising S"],"keywords":[""],"_edit_lock":["1461706846:9"],"_edit_last":["9"],"wp_auto_spinner_checked":["yes"],"feature_post":[null],"post_media_type":["image"],"quote_author":[""],"link":[""],"embed_code":[""],"slider_button":["0"],"slider_effect":["fade"],"slide_speed":[""],"image_array":[""],"sidebar_selector":[null],"_yoast_wpseo_primary_category":[""],"_av_alb_posts_elements_state":["a:0:{}"],"_av_el_mgr_version":["1.0"],"_av_alb_element_mgr_version":["1.0.1"],"penci_post_views_count":["868"],"penci_post_week_views_count":["2"],"penci_post_month_views_count":["5"],"_oembed_92e0f51be67c1e4f707ae09dcae0f7f2":["<iframe title=\"Der SocialMedia-Club von Robert Nabenhauer (PreSales Marketing)\" width=\"1170\" height=\"658\" src=\"https:\/\/www.youtube.com\/embed\/QUmpVtSBgTg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>"],"_oembed_time_92e0f51be67c1e4f707ae09dcae0f7f2":["1571744245"]},"categories":[315],"tags":[],"class_list":["post-14014","post","type-post","status-publish","format-standard","hentry","category-online-marketing-magazin"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7PROGRAMMATIC - Recap Mobile Ad Summit 2016 - Programmatic kommt f\u00fcr Mobile schnell(er)! 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