{"id":13884,"date":"2016-04-21T17:00:25","date_gmt":"2016-04-21T16:00:25","guid":{"rendered":"http:\/\/www.presalesmarketing-blog.com\/?p=13884"},"modified":"2016-04-21T17:00:25","modified_gmt":"2016-04-21T16:00:25","slug":"programmatic-adform-kann-jetzt-header-bidding","status":"publish","type":"post","link":"https:\/\/nabenhauer-consulting.com\/blog\/programmatic-adform-kann-jetzt-header-bidding\/","title":{"rendered":"PROGRAMMATIC &#8211; Adform kann jetzt Header Bidding"},"content":{"rendered":"<div class=\"snippet\">\n<p><strong> PROGRAMMATIC &#8211; Adform kann jetzt Header Bidding<\/strong><\/p>\n<p>Mit Header Bidding sollen Publisher mehr Kontrolle \u00fcber die Nachfrage erlangen und h\u00f6here Werbeerl\u00f6se erzielen k\u00f6nnen w\u00e4hrend Advertiser einen einfacheren Zugang zum kompletten Inventar eines Publishers erhalten. Nun hat auch das Adtechnology-Unternehmen Adform seine Header Bidding-L\u00f6sung zur Marktreife gebracht&#8230;<br \/>\n<a href=\"https:\/\/www.adzine.de\/2016\/04\/adform-kann-jetzt-header-bidding\/\" target=\"_blank\" rel=\"nofollow\">Original Artikel ansehen<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>PROGRAMMATIC &#8211; Adform kann jetzt Header Bidding Mit Header Bidding sollen Publisher mehr Kontrolle \u00fcber die&hellip;<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wp_auto_spinner_scheduled":["yes"],"title":[" PROGRAMMATIC - Adform kann jetzt Header Bidding\r\n\r\n"],"description":[" PROGRAMMATIC - Adform kann jetzt Header Bidding\r\n\r\nMit Header Bidding sollen Publisher mehr Kontrolle \u00fcber die Nachfrage erlangen und "],"keywords":[""],"_edit_lock":["1461254322:9"],"_edit_last":["9"],"wp_auto_spinner_checked":["yes"],"feature_post":[null],"post_media_type":["image"],"quote_author":[""],"link":[""],"embed_code":[""],"slider_button":["0"],"slider_effect":["fade"],"slide_speed":[""],"image_array":[""],"sidebar_selector":[null],"_yoast_wpseo_primary_category":[""],"_av_alb_posts_elements_state":["a:0:{}"],"_av_el_mgr_version":["1.0"],"_av_alb_element_mgr_version":["1.0.1"],"penci_post_views_count":["857"],"penci_post_week_views_count":["0"],"penci_post_month_views_count":["2"],"_oembed_92e0f51be67c1e4f707ae09dcae0f7f2":["<iframe title=\"Der SocialMedia-Club von Robert Nabenhauer (PreSales Marketing)\" width=\"1170\" height=\"658\" src=\"https:\/\/www.youtube.com\/embed\/QUmpVtSBgTg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>"],"_oembed_time_92e0f51be67c1e4f707ae09dcae0f7f2":["1571814586"]},"categories":[315],"tags":[],"class_list":["post-13884","post","type-post","status-publish","format-standard","hentry","category-online-marketing-magazin"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7PROGRAMMATIC - Adform kann jetzt Header Bidding - PreSales Marketing<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nabenhauer-consulting.com\/blog\/programmatic-adform-kann-jetzt-header-bidding\/\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Robert Nabenhauer\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/programmatic-adform-kann-jetzt-header-bidding\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/programmatic-adform-kann-jetzt-header-bidding\\\/\"},\"author\":{\"name\":\"Robert Nabenhauer\",\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/#\\\/schema\\\/person\\\/0f108d4ca1551214624549356bffb50b\"},\"headline\":\"PROGRAMMATIC &#8211; 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