{"id":12777,"date":"2016-03-07T00:15:26","date_gmt":"2016-03-06T23:15:26","guid":{"rendered":"http:\/\/www.presalesmarketing-blog.com\/?p=12777"},"modified":"2016-03-07T00:15:26","modified_gmt":"2016-03-06T23:15:26","slug":"das-ende-der-werbung-10-thesen-zur-zukunft-des-online-marketing","status":"publish","type":"post","link":"https:\/\/nabenhauer-consulting.com\/blog\/das-ende-der-werbung-10-thesen-zur-zukunft-des-online-marketing\/","title":{"rendered":"Das Ende der Werbung? 10 Thesen zur Zukunft des Online-Marketing"},"content":{"rendered":"<div class=\"snippet\"><strong>Das Ende der Werbung? 10 Thesen zur Zukunft des Online-Marketing<\/strong><br \/>\nRalf Scharnhorst macht sich seit 2001 Gedanken dar\u00fcber, worauf wir uns vorbereiten sollten. Bei Desktop-PCs frisst Werbung bis zu 60 Prozent der Prozessorleistung.\u00a0Fr\u00fcher reichte es, Flash nicht installiert zu haben. Die Umstellung auf HTML5 treibt User weiter zur Installation von Adblockern. Virenschutz ist ein weiteres &#8230;<br \/>\n<a href=\"https:\/\/onlinemarketing.de\/news\/10-thesen-zukunft-online-marketing?utm_source=feed&amp;utm_medium=reader\" target=\"_blank\" rel=\"nofollow\">Original Artikel ansehen<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Das Ende der Werbung? 10 Thesen zur Zukunft des Online-Marketing Ralf Scharnhorst macht sich seit 2001&hellip;<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wp_auto_spinner_scheduled":["yes"],"title":["Das Ende der Werbung? 10 Thesen zur Zukunft des Online-Marketing"],"description":["Das Ende der Werbung? 10 Thesen zur Zukunft des Online-MarketingRalf Scharnhorst macht sich seit 2001 Gedanken dar\u00fcber, worauf wir un"],"keywords":[""],"_edit_lock":["1457305999:9"],"_edit_last":["9"],"wp_auto_spinner_checked":["yes"],"feature_post":[null],"post_media_type":["image"],"quote_author":[""],"link":[""],"embed_code":[""],"slider_button":["0"],"slider_effect":["fade"],"slide_speed":[""],"image_array":[""],"sidebar_selector":[null],"_av_alb_posts_elements_state":["a:0:{}"],"_av_el_mgr_version":["1.0"],"_av_alb_element_mgr_version":["1.0.1"],"penci_post_views_count":["910"],"penci_post_week_views_count":["2"],"penci_post_month_views_count":["8"],"_oembed_92e0f51be67c1e4f707ae09dcae0f7f2":["<iframe title=\"Der SocialMedia-Club von Robert Nabenhauer (PreSales Marketing)\" width=\"1170\" height=\"658\" src=\"https:\/\/www.youtube.com\/embed\/QUmpVtSBgTg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>"],"_oembed_time_92e0f51be67c1e4f707ae09dcae0f7f2":["1571801143"]},"categories":[315],"tags":[],"class_list":["post-12777","post","type-post","status-publish","format-standard","hentry","category-online-marketing-magazin"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7Das Ende der Werbung? 10 Thesen zur Zukunft des Online-Marketing - PreSales Marketing<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nabenhauer-consulting.com\/blog\/das-ende-der-werbung-10-thesen-zur-zukunft-des-online-marketing\/\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Robert Nabenhauer\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/das-ende-der-werbung-10-thesen-zur-zukunft-des-online-marketing\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/das-ende-der-werbung-10-thesen-zur-zukunft-des-online-marketing\\\/\"},\"author\":{\"name\":\"Robert Nabenhauer\",\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/#\\\/schema\\\/person\\\/0f108d4ca1551214624549356bffb50b\"},\"headline\":\"Das Ende der Werbung? 10 Thesen zur Zukunft des Online-Marketing\",\"datePublished\":\"2016-03-06T23:15:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/das-ende-der-werbung-10-thesen-zur-zukunft-des-online-marketing\\\/\"},\"wordCount\":67,\"commentCount\":0,\"articleSection\":[\"Online Marketing Magazin\"],\"inLanguage\":\"de\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/das-ende-der-werbung-10-thesen-zur-zukunft-des-online-marketing\\\/\",\"url\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/das-ende-der-werbung-10-thesen-zur-zukunft-des-online-marketing\\\/\",\"name\":\"\u25b7Das Ende der Werbung? 10 Thesen zur Zukunft des Online-Marketing - PreSales Marketing\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/#website\"},\"datePublished\":\"2016-03-06T23:15:26+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/#\\\/schema\\\/person\\\/0f108d4ca1551214624549356bffb50b\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/das-ende-der-werbung-10-thesen-zur-zukunft-des-online-marketing\\\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/das-ende-der-werbung-10-thesen-zur-zukunft-des-online-marketing\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/das-ende-der-werbung-10-thesen-zur-zukunft-des-online-marketing\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Das Ende der Werbung? 10 Thesen zur Zukunft des Online-Marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/\",\"name\":\"PreSales Marketing\",\"description\":\"Das Erfolgsprinzip\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/nabenhauer-consulting.com\\\/blog\\\/#\\\/schema\\\/person\\\/0f108d4ca1551214624549356bffb50b\",\"name\":\"Robert Nabenhauer\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/e807ba2038678eb3b68fa3c871bdfef4bb137464a8c46cdedbcb50b311d8a294?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/e807ba2038678eb3b68fa3c871bdfef4bb137464a8c46cdedbcb50b311d8a294?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/e807ba2038678eb3b68fa3c871bdfef4bb137464a8c46cdedbcb50b311d8a294?s=96&d=mm&r=g\",\"caption\":\"Robert Nabenhauer\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u25b7Das Ende der Werbung? 10 Thesen zur Zukunft des Online-Marketing - PreSales Marketing","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/nabenhauer-consulting.com\/blog\/das-ende-der-werbung-10-thesen-zur-zukunft-des-online-marketing\/","twitter_misc":{"Verfasst von":"Robert Nabenhauer"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/nabenhauer-consulting.com\/blog\/das-ende-der-werbung-10-thesen-zur-zukunft-des-online-marketing\/#article","isPartOf":{"@id":"https:\/\/nabenhauer-consulting.com\/blog\/das-ende-der-werbung-10-thesen-zur-zukunft-des-online-marketing\/"},"author":{"name":"Robert Nabenhauer","@id":"https:\/\/nabenhauer-consulting.com\/blog\/#\/schema\/person\/0f108d4ca1551214624549356bffb50b"},"headline":"Das Ende der Werbung? 10 Thesen zur Zukunft des Online-Marketing","datePublished":"2016-03-06T23:15:26+00:00","mainEntityOfPage":{"@id":"https:\/\/nabenhauer-consulting.com\/blog\/das-ende-der-werbung-10-thesen-zur-zukunft-des-online-marketing\/"},"wordCount":67,"commentCount":0,"articleSection":["Online Marketing Magazin"],"inLanguage":"de"},{"@type":"WebPage","@id":"https:\/\/nabenhauer-consulting.com\/blog\/das-ende-der-werbung-10-thesen-zur-zukunft-des-online-marketing\/","url":"https:\/\/nabenhauer-consulting.com\/blog\/das-ende-der-werbung-10-thesen-zur-zukunft-des-online-marketing\/","name":"\u25b7Das Ende der Werbung? 10 Thesen zur Zukunft des Online-Marketing - PreSales Marketing","isPartOf":{"@id":"https:\/\/nabenhauer-consulting.com\/blog\/#website"},"datePublished":"2016-03-06T23:15:26+00:00","author":{"@id":"https:\/\/nabenhauer-consulting.com\/blog\/#\/schema\/person\/0f108d4ca1551214624549356bffb50b"},"breadcrumb":{"@id":"https:\/\/nabenhauer-consulting.com\/blog\/das-ende-der-werbung-10-thesen-zur-zukunft-des-online-marketing\/#breadcrumb"},"inLanguage":"de","potentialAction":[{"@type":"ReadAction","target":["https:\/\/nabenhauer-consulting.com\/blog\/das-ende-der-werbung-10-thesen-zur-zukunft-des-online-marketing\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/nabenhauer-consulting.com\/blog\/das-ende-der-werbung-10-thesen-zur-zukunft-des-online-marketing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/nabenhauer-consulting.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Das Ende der Werbung? 10 Thesen zur Zukunft des Online-Marketing"}]},{"@type":"WebSite","@id":"https:\/\/nabenhauer-consulting.com\/blog\/#website","url":"https:\/\/nabenhauer-consulting.com\/blog\/","name":"PreSales Marketing","description":"Das Erfolgsprinzip","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/nabenhauer-consulting.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de"},{"@type":"Person","@id":"https:\/\/nabenhauer-consulting.com\/blog\/#\/schema\/person\/0f108d4ca1551214624549356bffb50b","name":"Robert Nabenhauer","image":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/secure.gravatar.com\/avatar\/e807ba2038678eb3b68fa3c871bdfef4bb137464a8c46cdedbcb50b311d8a294?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/e807ba2038678eb3b68fa3c871bdfef4bb137464a8c46cdedbcb50b311d8a294?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e807ba2038678eb3b68fa3c871bdfef4bb137464a8c46cdedbcb50b311d8a294?s=96&d=mm&r=g","caption":"Robert Nabenhauer"}}]}},"_links":{"self":[{"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/posts\/12777","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/comments?post=12777"}],"version-history":[{"count":0,"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/posts\/12777\/revisions"}],"wp:attachment":[{"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/media?parent=12777"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/categories?post=12777"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nabenhauer-consulting.com\/blog\/wp-json\/wp\/v2\/tags?post=12777"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}